Have you ever seen a company name, brand or product with a ‘TM’ symbol next to it? Have you ever wondered what that actually means? Sometimes you might see a ‘TM’ and sometimes you might see a ®, but what is the difference between TM...
A trade mark often consists of a logo, think NIKE stripe ®, PUMA cat ®, MERCEDES star ®. This image can be instantly recognisable and evoke immediate thoughts and feelings linked to the brand. This logo is not only a trade mark but also...
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